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Finally, Micromax India is All Set to Make a Comeback on 3rd November with their Smartphones!

By Subhransu Sekhar Sahoo


Micromax, the Indian Company is finally coming with their interesting smartphones in India after a gap of almost 2 years. Rahul Sharma, the CEO, and Founder of Micromax, recently informed everyone through his tweet and YouTube video on their YouTube Channel.

Micromax India, the same company that used to be India’s Number One Smartphone Company, got lost in the Indian Market with the arrival of Chinese Companies in the last four years. Due to the dominance of the Chinese companies, Indian companies like Spice, Karbonn, Micromax, and Lava got separated from the companies as the Chinese companies provided value for money devices at a price segment that was not affordable by these Indian Companies.

Recently due to the conflict between India and China near the border resulted in a feeling of supporting Indian companies and boycotting Chinese Companies. Few Indian companies came as a hope of presenting value for money goods to the consumers but unfortunately, many companies came with a greedy mindset to take the advantage of Indian consumers of the Anti-China sentiment.

Keeping in mind India, Micromax has announced its sub-brand In, representing India. Micromax teased their new smartphone launch event through their tag-line of “Aao Kare Chini Kaam”, indicating that they are coming with their smartphones to compete against other Chinese Companies. According to leaks and rumors, Micromax is going to launch multiple smartphones at different price segments. All these smartphones will be having a stock Android experience with a clean User Interface. There may be 3 different models to be launched on 3rd November, which is the Micromax In 1A, 2A, and 3A.

Micromax In with these smartphones may launch at a highly aggressive price segment, due to which users would create an interest in these Indian Smartphones. According to leaks and rumors, all these smartphones would come with a MediaTek chipset and the price range may be from Rs 8000 to Rs 15000, which is a highly demanded budget for the Indian users.

Micromax was launched and operated before as the supreme Indian company that provided innovative and low budget smartphones for Indian users. It was also considered as the best Indian Smartphone Company and India’s Number One Smartphone Company. But in the last couple of years, they just copied other Chinese Smartphones with a very weak camera and hardware due to which the downfall of Micromax India started.

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